Tom is a copywriter, formerly in accounts, who has finally tricked the left side of his brain long enough to stick to the right side – creative. Learning from the brightest talent in the industry, he knows how to dig for insights, generate ideas, and craft words that sell, honing these skills on some of the world's biggest brands including Toyota, Lexus, Vodafone, Heineken, and more. He has keyed words across TV, digital, OOH, social, activations, print, eDM, and internal communications. No matter the size of the brief or task, he brings the same care and craft to every job.
When Tom's not grinding out headlines, he's grinding rails – on the street or at the skatepark, against the better advice of his mum, he has been skating for 22 years. At 15, he ranked top five in Australia, sponsored by Trilogy Skateboard Store, Vans, and the notorious surf gang the Bra Boys. He credits skateboarding for his advertising resilience. After all, no client feedback hits harder than concrete.
For proof, here's a video of him at 14 coming inches from knocking himself out – and rolling away smooth.